CLA Announces the Launch of Inventory Advantage© Redmond, Washington — December 13, 2022, Customer Loyalty Accelerator (CLA) announced the launch of Inventory Advantage©,” the CLA App’s new groundbreaking inventory tool that seamlessly integrates inventory ROI strategy with the customer loyalty program. “It’s a critical building block for inventory ROI strategy,” shared Alan Steinberg, CLA’s CEO…
Customer Loyalty Accelerator (CLA) has recently launched sweeping program updates and a suite of new features. CLA is now both the most feature-rich and affordable loyalty program for Shopify and Clover merchants. New Subscription Plans Basics (free) is a permanent free plan merchants can stay on as long as they wish. It provides up to 250 member enrollments, instant…
HOW TO KEEP YOUR CUSTOMERS ENGAGED WHEN LOYALTY STANDARDS ARE HIGHThe Need for Greater Loyalty Engagement Customer loyalty is a challenge for merchants to gain and maintain in today’s competitive retail environment. Factors like the pandemic, supply chain struggles and inflation have flipped consumer loyalty on its head, forcing many merchants to go back to the drawing board to build loyalty and…
Customer Loyalty Accelerator (CLA) was recently awarded the 2022 Silver Telly for Best Video in Branded Content. The video, Secrets of Successful Loyalty Programs was developed by WireBuzz, in coordination with creative direction and content from CLA. The video is entertaining and informative, revealing the secrets behind a successful customer loyalty program. CLA is an…
Burger King, once ranked #2 in the hotly contested fast food wars, has fallen to fourth place. In a strong bid to regain the coveted #2 slot, Burger King has leaned heavily on its loyalty program to retain current customers and add new ones. Burger King Royal Perks members can enjoy a new benefit with their membership…
Loyalty programs are one of the best ways to achieve customer retention and increase the customer’s lifetime value. What are some of the biggest drivers behind the soaring popularity of loyalty programs?1. Retains customers The primary purpose of implementing loyalty programs is to retain customers by providing them incentives for making a purchases, giving a referral, sending a…
One of the biggest challenges facing Shopify online retailers is cart abandonment — when shoppers add something to their virtual shopping cart but don’t end up buying it. Around 70% of online shopping carts are eventually abandoned, according to the Baymard Institute, an e-commerce consultancy firm. The top reason customers walk away – they say they were just browsing and weren’t…
Part 2 4. What should I focus on once my program is up and running?While launching a loyalty program is a great first step towards using rewards to bring in your regulars more frequently, it’s only just that–a first step. Lasting loyalty success lies in creating a solid foundation of core membership for your program. To reap the greatest…
Part 1 of a 2-Part Series You might be wondering if a loyalty program is right for your business. While it takes a little effort to set one up properly, the rewards are as much for you as your customers. Check out these four great reasons to get your loyalty program off the ground: Returning…
Walmart’s membership offering Walmart+ continues to be an important piece to the retailer’s steady increases. “Walmart is always going to be a business where you need to look across and see how the omnichannel business is playing out,” he said, but the membership program is important. “It helps us grow our e-commerce business. It helps us deepen the relationship…
In times like these, when change is rapid and constant, correctly anticipating the future can be a huge strategic advantage when it comes to retail customer experience. We’ve seen the growing complexity of customer journeys — to the point where more than half of customers engage with three to five channels during each journey. So,…
Discover 10 trends that can help you deliver an outstanding online experience in 2022. As ecommerce sales in the US are set to surpass $1 trillion in 2022, businesses are moving rapidly to prioritize the customer experience to gain a competitive edge. In this article, we discuss 10 key ecommerce trends for 2022. 1. Omnichannel Customer Experience Today’s…
When it comes to gift cards, there’s something for everyone to love. Whether it’s seamless convenience, purchasing flexibility, choice potential or dependable gift-recipient approval, gift cards are a go-to for consumers. Businesses like yours have even more reason to love gift cards. Merchants use gift cards to raise awareness, grow their sales and improve cash flow. Adding…
Labor shortages, rising costs, supply chain issues, digital disruptions and continued Covid variants are just a few of the hurdles confronting merchants in the new year. Retailers will also have new opportunities in 2022: consumers shopping from anywhere and anytime on their computers or mobile devices, stores transforming into showrooms or fulfillment social hubs, products being shipped for…
In a recent report from Bluedot, 69 percent of restaurant customers said loyalty platforms bring them back to a restaurant. That one statistic is stunning enough, but there’s more – a lot more. According to eMarketer, during the 2020 Covid outbreak: Loyalty members’ checks were 6 percent larger on average than those of non-loyalty members For…
Part 2 Gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021-22. Gift cards provide restaurants with an immediate source of revenue – cash that can be incredibly valuable in the early months of recovery. 8 Great Restaurant Gift…
Part 1 As COVID-19 slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021-22 recovery plan. Why? Gift cards provide restaurants with an immediate source of revenue – cash that can be incredibly valuable in the early months of recovery. And when things eventually return to business-as-usual, gift cards help…
Microsoft recently conducted a survey of over 34,000 consumers regarding their opinions on loyalty rewards programs. The results reveal the systemic weaknesses in many of these programs. Rewards take too long, are too difficult, or not perceived as valuable. Survey Question: What don’t you like about loyalty or rewards programs you’ve belonged to? • It takes…
Customer Loyalty Accelerator (CLA) proudly announces the launch of a powerful new app for Clover merchants that gives them everything needed to easily run their own loyalty, gift card and digital marketing program, right from the Clover POS. Many Clover merchants have discovered gift cards are a terrific way to generate more revenue and create loyal, returning…
The best ones are “simple yet powerful,” Klarna marketer Jon Chang told us.In 2020, Forrester Research noticed hundreds of brands across the globe reevaluating loyalty programs to meet pandemic-era demands, so it dug deeper to find out what exactly today’s consumer wants from one: A survey of more than 4,600 US adults found that two-thirds—65%, to…
Most traditional loyalty programs are generally structured in one of two ways– Spend-Based or Visit-Based. So what are the differences, and which model is best suited to grow your store’s bottom line? Spend-Based vs. Visit-Based A visits-based model rewards points each time a customer patronizes the business, or after a visits milestone. A spend-based model rewards a…
To understand why so many companies are going spend-based, just look into why retailers have rewards programs in the first place. Repeat customers are a valuable asset to any business, and by offering discounts or free goods and services, customers are encouraged to remain faithful. But not all customers, or transactions are created equal. Some customers visit…
Shopify and Clover merchants are always on the look-out for tools that can give them a marketing edge and improve their bottom line. A strong loyalty program is one of the best tools to promote return visits and higher customer spending. Here are 7 tips to make the most out of your customer loyalty program. #1 …
Shopify and Clover merchants using Customer Loyalty Accelerator (CLA) have seen as much as a 500% increase in returning customer spending in just the first 60 days. CLA is a groundbreaking, instant store credit loyalty program that dramatically ignites return customer visits and higher spending. The key to CLA’s success? It’s been proven that loyalty…
In today’s retail environment, price and product no longer represent a retailer’s biggest advantage for standing out in a crowded marketplace. Instead, the key differentiator is a store’s ability to deliver the best possible customer experience. The reality is that customers are no longer brand loyal—they are experience loyal. If your store can’t measure up to expectations, it risks…
Do you want to dramatically increase sales to returning customers? In this Case Study, the Customer Loyalty Accelerator (CLA) program increased return spending from selected customers by 512% in the first 60 days. (see How It Works page) This woman’s boutique store gave Customer Loyalty Accelerator’s instant in-store loyalty credits to 46 selected “high-value” customers. The…
Customer Loyalty Accelerator will give your loyalty plan a big boost! Why is Customer Loyalty Accelerator (CLA) the best rewards program for your Shopify or Clover store? CLA is an instant, in-store credit loyalty program that dramatically ignites return customer visits and higher spending. Some merchants using the CLA app have seen sales to returning…
After all your effort running down your new customers, you want to hang on to them like a puppy with a bone. But, does your current loyalty program have you feeling like you’re just chasing your tail? Can your program be “trained” – e.g customized – to fetch repeat sales? Customizing your loyalty incentives to target…
The easiest way for Shopify and Clover merchants to lower costs and earn more money is to motivate loyal customer return spending. A customizable loyalty program allows retailers to easily target high-value customers with special incentives that motivate return visits and higher spending. Instead of offering coupons, points or markdowns, you encourage return visits by rewarding your…
In this challenging retail environment, how can I keep costs down while increasing revenues? According to a Bain & Company report, many merchants are finding that building loyal customer relationships is their biggest opportunity to lower costs. How do loyal relationships translate into cost savings? Consider the cost of serving a long-standing customer versus the cost…
The best loyalty programs help business to meet sales targets and give customizable incentives to the right customers. These loyalty management tools allow merchants to identify high-value, repeat customers and encourage them to buy more – and in the most effective way – through instantly redeemable store credits. Merchants considering a new loyalty system should check for…
For Shopify and Clover merchants, Customer Loyalty Accelerator (CLA) is your fastest way to more money! The key to CLA’s success: it’s been proven, loyalty programs offering instant in-store credits as rewards have a higher sign-up rate. Leading retailers like Amazon, Costco, Kohl’s and Walgreens are using the power of store credits to motivate and…
Joining the likes of Costco, Kohl’s and Amazon Prime, Walgreens said it will relaunch its customer loyalty program to feature cash rewards as the rebranded “myWalgreens” in November, Members of the new loyalty rewards will earn 5% Walgreens cash on private label products and 1% on all other qualifying purchases. Walgreens cash can be applied to future transactions…
Are you a professional providing services to Shopify or Clover merchants? Have we got good news for you! Customer Loyalty Accelerator (CLA) has launched a $100 Referral Incentive Program. It’s super easy to do and a tremendous benefit to your Shopify/Clover merchant-clients looking to increase revenues and customer satisfaction. Simply refer your merchant to sign up…
Kohl’s recently revamped its hugely successful Kohl’s Cash loyalty program to make it simpler and easier to redeem rewards. The retooled program incorporates several new features – many of which are remarkably similar to those already available to Shopify and Clover merchants using the Customer Loyalty Accelerator (CLA) app. Kohl’s embrace of these program…
Customer Loyalty Accelerator (CLA) proudly announces the launch of a powerful new app for Shopify merchants that quickly increases revenues– while also building customer value – without the costly downsides that come with price discounting. Customer Loyalty Accelerator is a groundbreaking “instantly-redeemable rewards” loyalty app now available on the Shopify App Store. CLA seamlessly integrates…
Long a believer in the power of customer cash incentives – starting with their annual cash reward on Executive Memberships – Costco continues to launch variations of cash incentive promotions to reward customer loyalty and excite more sales. A recent promotion targeted at P&G products offered a $25 cash reward in return for a $100…
Those retailers embracing digital transformation — from marketing to delivery — will likely be the ones that come out on top once stay-in-place orders and the COVID-19 crisis have subsided. Start preparing now by taking a deep dive into your operational, product and customer data and use that information to roll out the best products,…
Customer Loyalty Accelerator (CLA) is here to help our Shopify and Clover merchant clients during this challenging period. You can learn more how the CLA app can help promote customer loyalty and speed your business recovery on the Sh.opify and Clover App Stores Contactless curbside pickup. Remote online shopping and phone orders. Free home deliveries. Stores and restaurants restricted to a maximum of…
Roadmap to Retail Survival: Part 4 Customer Loyalty Accelerator (CLA) is here to help our Shopify and Clover merchant clients during this challenging period. You can learn more how the CLA app can help promote customer loyalty and speed your business recovery on the Shopify and Clover App Stores. While we are weeks, if not months, before a true “coming out” period…
Roadmap to Retail Survival – Part 3 Customer Loyalty Accelerator (CLA) is here to help our Shopify and Clover merchant clients during this challenging period of Covid-19. You can learn more how the CLA app can help promote customer loyalty and speed your business recovery from Covid-19 on the Shopify and Clover App Stores. Because…
Most retail establishments, from restaurants to gift stores, are faced with the unprecedented challenge of how to maintain vital customer relationships during this period of shutdowns, stay-at-home orders and social distancing. For a small business, this can be a daunting hurdle. But there are definitely some things you can do to survive in the short term – and thrive in the…
No other rewards program can increase customer spending as quickly on return visits. It’s the easiest and fastest way to more money! What Can Customer Loyalty Accelerator Do for You? • Customer Loyalty Accelerator (CLA) provides you all the rewards, reports and insights needed to run your own digital loyalty & marketing program. •…
Learn More about Customer Loyalty Accelerator and Sign Up for a 3 Month FREE Trial:SHOPIFY – CLOVER Over 50% of customers say they won’t return to normal retail shopping behavior until the spread of Covid-19 begins to decrease. And long-term, most industry analysts agree Covid-19 will change retail industry trends and consumer behavior long after the immediate…
(CNN) Social distancing may help mitigate the coronavirus crisis, but it also threatens to devastate small businesses. The drop in foot traffic and a reluctance to go out will leave shops and restaurants empty. In Seattle, already hard hit by the outbreak, a recent survey found that 60% of small businesses there are considering wage cuts and staffing…
Learn More and Sign Up for a 3 Month FREE Trial of Customer Loyalty Accelerator:SHOPIFY – CLOVER Small merchants reliant on customer traffic to keep their businesses open are facing an unprecedented challenge in the form of the coronavirus. In times like this, your best customers are the ones who know you well, and you know them. In…
If your sales are starting to plateau or decline, you’ve got to come up with a new strategy to get a cash injection into the business. Are you utilizing a customer loyalty program? If you have a loyalty program in place, that’s great. You’ve at least identified it’s necessary. But now, it’s time to make…
Reward programs and other customer loyalty benefits have become the norm. Businesses which fail to offer them do so at their own risk. Small businesses, even more than larger competitors, need to nurture their current customers while attracting new ones. Since customers are the lifeblood of a business, new ways have to be uncovered to…
Retail merchants using the First Data Clover POS now have a powerful new app to quickly and dramatically increase revenues from return customer visits and greatly improve upon customer personalization. Customer Loyalty Accelerator is a groundbreaking new “cash rewards” loyalty app on the Clover App Store, seamlessly integrating with both existing loyalty programs and the First Data…
The common conception is that Amazon rules retail due to its superior technology. But the facts show otherwise, Amazon reigns supreme because it has put customer relationships first and foremost at its cultural core. Jeff Bezos famously said that “aligning the company’s interests with its customers’ ensured our success.” How has this philosophy contributed to…
